Yamaha Motorsports Enhances Website
www.yamaha-motor.com Now Provides Easier Navigation and More Engaging Content
 CYPRESS,
Calif. – June 7, 2011 – The Motorsports Group of Yamaha Motor
Corporation, U.S.A., has enhanced its consumer facing website: www.yamaha-motor.com.
Based on direct customer feedback, the enhanced site provides a better
user experience with easier navigation, more engaging content, and above
all, allows consumers to more quickly access the information they want
about Yamaha Motorsports products.
The
redesigned site features a new layout, larger images and full screen
videos, and streamlines navigation by categorizing products such as
motorcycles, scooters, ATVs, Side-by-Side vehicles and snowmobiles. A
new Parts & Accessories section provides more information and direct
access to Genuine Yamaha Parts and Accessories along with GYTR
performance parts and Genuine Star Custom Accessories.
“Yamaha
stands for quality and performance, and now the millions of annual
online visitors will see that same focus carry over to our enhanced
website,” said Dave Byer, Division Manager for the Yamaha Internet
Marketing Group. “The redesigned site is more visual and the navigation
is streamlined providing easier access to information, photos and
videos highlighting Yamaha’s broad range of motorsports products.”
To visit the new version of the Yamaha Motorsports website go to: www.yamaha-motor.com | 
