After five years of GNCC ATV sponsorship and support, Kawasaki’s upper management officially announced today that they will no longer back ATV racers in the GNCC or GNC series. With this dismissal of ATV race support, Kawasaki claims to be in a better situation to serve a broader area of motorcycle and ATV endeavors, as well as offer increased dealer support with an increase in traditional print and television advertising programs.

“We have been doing what other have not since ’99”, says Media Supervisor for Kawasaki, Russel Brenan. “For five years Kawasaki has gone to extensive lengths to lend support to the ATV industry, specifically the GNCC ATV race scene. In comparison to the competition, I would like to think we’ve helped the sport of ATV racing in many positive ways”, adds Brenan. “Upper management did away with these programs for now. Kawasaki will reexamine ATV race support as new models are released. We’re definitely not writing off ATV race support in the future.”

In addition, Kawasaki’s motorcycle drag racing support will also be terminated and a new advertising agency was announced. Kawasaki will continue their GNCC presence with Sunday’s race support and their entire amateur motocross sponsorships will remain intact.

Comments are closed.