Tread Lightly! Celebrates “RIDE ON Utah” Campaign Milestone
National Public Lands Day Marked Second Anniversary of Model Program Promoting Ethical and Legal Use of Motorized Vehicles on Public Lands
Salt Lake City, Utah – September 29, 2014 – Tread Lightly! celebrated the second anniversary of the “RIDE ON Utah” campaign on National Public Lands Day this past Saturday, September 27. Working closely with campaign partners, Tread Lightly! has worked to keep nearly 4,000 miles of motorized trails (across 1.8 million acres) in Utah open to the public.
The RIDE ON Utah campaign was officially launched in 2012 – in partnership with the U.S. Forest Service, Bureau of Land Management, Utah’s Division of State Parks and Recreation, Division of Wildlife Resources, Utah’s School and Institutional Trust Lands Administration, and Tread Lightly! – to communicate consistent messaging across boundaries promoting ethical and legal use of motorized vehicles on public lands.
Utah’s Lt. Governor Spencer J. Cox recently joined representatives from these organizations for an ATV ride in the Uinta-Wasatch-Cache National Forest to discuss the RIDE ON Utah program, and he challenged Utah’s 250,000-plus OHV owners to join him in riding safely and responsibly on designated routes.
As a leading national non-profit committed to protecting recreation access and opportunities through ethics education and stewardship programs, Tread Lightly! has fashioned RIDE ON Utah to become a model collaboration between federal and state agencies that is already being replicated in other states.
“Tread Lightly! applauds the agencies responsible for managing Utah’s public lands for their commitment to providing recreation opportunities in balance with resource conservation,” said Lori McCullough, executive director for Tread Lightly!. “RIDE ON Utah focuses on raising the public’s awareness of acceptable behaviors through education and outreach, which in turn protects access and opportunities to enjoy Utah’s beautiful natural resources. Ultimately, access to great, safe riding areas is what our members really want.”
About Tread Lightly!
Tread Lightly! is a national nonprofit organization with a mission to promote responsible recreation through ethics education and stewardship programs. Tread Lightly!’s educational message, along with its unique training and restoration initiatives are strategically designed to instill an ethic of responsibility in outdoor enthusiasts and the industries that serve them. The program is long-term in scope with a goal to balance the needs of the people who enjoy outdoor recreation with our need to maintain a healthy environment. Tread Lightly!’s award-winning materials, programs and services are solutions to some of the nation’s most pressing recreation issues. Individuals and businesses can commit to Tread Lightly! and protect outdoor access by becoming a member at www.treadlightly.org.